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What you need to know about networking

Updated: Feb 28


“Nothing is more expensive than a missed opportunity.” H. Jackson Brown


What is networking?


Networking is a process of building connections by sharing knowledge, helping others, and developing mutually-beneficial relationships. Networking enables you to build visibility and prompt others to trust you over time. The power of networking is not in the quantity of contacts, but in the quality of those contacts.


What is the purpose of networking?


The purpose of networking is to make valuable connections with people who can:


· Buy your products or services

· Recommend you to people who will buy your products or services

· Provide publicity

· Offer important & pertinent advice

· Serve as resource to others


Why should you network?


In this world of business and socializing – who knows who is key. Long gone are the days of cold calling and sales people just walking into your office to see if you have five minutes.

You have to find a way to get and stay connected to people who can help us or know someone else who we believe may be able to help us or who we can help. We all need help sooner or later. Very few people make their way through the world without any assistance from others.


A friend was recently laid off from his job. He said, “Now I wish I would have networked with all those people I met.” My excuse was always; I am too busy. I was working so hard at my job, I forgot about myself.” Does this sound familiar?


If so, then join us at our next networking event every 1st & 3rd Thursday of the month!


YPNSD | Young Professionals Network San Diego

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